Susan Beth

Chief Operating Officer

Susan E. Beth, CFE, CM&AA, is Chief Operating Officer of NRD Capital. As such, she is primarily charged with fund management, portfolio company oversight, executive recruitment and deal sourcing. Susan was previously the Chief Operating Officer of Super Wash, Inc., the nation's largest franchisor of self-serve car washes. Susan is a past member of the Board of Directors of the International Franchise Association (IFA), and she is a professional motivational speaker.

Susan has been immersed in business operations for 30+ years. She took her leap into business ownership when she bought her first franchise at the age of 19. She went on to acquire two more locations and was a multi-unit franchisee for 9 years. In 2012, Susan founded the Franchise Capital Exchange event.

Susan received the IFA's prestigious Bonny LeVine Award in 2012; she is the proud recipient of the 2013 Crystal Compass presented by the Women's Franchise Committee; she was featured in the January 2011 issue of Franchise Times as one of the "20 to Watch"; was named by 1851 Magazine as a "Young One to Watch" in 2016; was named a 2017 "Emerging Leader" by The M&A Advisor; Susan was named a 2018 "Influential Woman in Business" by the Chicago Daily Herald; and was selected as one of 2019's "Most Influential Women in Middle Market M&A" by Mergers & Acquisitions Magazine.